CAMPAIGN OPERATIONS MANAGER
Acxiom
The Campaign Operations Manager (COM) is for candidates with 4+ years work experience looking to manage teams responsible for the delivery of digital marketing solutions for Acxiom clients. The COM is responsible for the daily operation of his/her account teams, acting as the quarterback to ensure the timely and quality delivery of various digital solutions such as email campaigns, mobile/SMS programs, and custom web pages and preference centers, to name a few. The COM is often the primary daily client contact as it pertains to the delivery of digital marketing solutions and manages the timelines and deliverables across internal cross functional teams. Work directly with client contacts on tactical campaign tasks and be responsible for many operational aspects of your accounts. The COM works closely with team members in the Agency/Consultant division of Acxiom to execute on client solutions requirements. The COM will also work directly with the market specific account management team within Acxiom to align and manage client objectives and level of service expectations across other contracted services on the account.
What you will do:
- Accountable for the delivery of designated client digital marketing campaigns and solutions. Gives initial high level assessment of client's digital marketing business needs in context to solution capabilities. Translates business strategy into campaign specifications. Verifies campaign goals and solution requirements in individual accounts.
- Acts as liaison between client, Market Client Services teams, Safe Haven Delivery, vendors and media partners. Provides on-going client relationship status changes to affected associates such as technical, account management, sales and delivery groups as applicable. Collaborates with Client Service Manager regarding client communication including in-flight changes, client sign-offs and the transition of new implementations to production. Provides pre-sales support to Market Client Management Team regarding Client Delivery Management areas' of knowledge.
- Maintains subject knowledge in Acxiom digital marketing technologies (including AOS and Collaborative Targeting), client and/or industry data, business rules, regulatory environment and vendor landscape in order to align client business needs to products, solutions and services offered. Expected to maintain end-to-end knowledge of campaign and solution delivery details.
What you will need:
- Bachelor’s Degree in Marketing
- Ad Technology/Media Operations experience, 4+ years
- Digital media strategy knowledge
- Knowledge of new techniques in digital marketing
- Knowledge of First Party Data management concepts
- PACT - Passion, Accountability, Creativity, Teamwork (foundation of Acxiom's culture)
What will set you apart:
- Data Management Platform implementation experience
- Cross-channel campaign experience
- Advanced, proven knowledge of Acxiom products
Acxiom’s expertise managing consumer data
drives on-line, off-line and mobile marketing decisions for more than 7,000
global clients with worldwide annual revenue of $1.4 billion.
Interested
in Acxiom? Learn about our Equal Opportunities, job postings, and more:
Acxiom is an affirmative action and equal
opportunity employer. All qualified applicants will receive consideration for
employment without regard to race, religion, color, national origin, sex, age,
status as a protected veteran or status as a qualified individual with a
disability.
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